Love is in the air.

We took our mission to #rethinkbeautiful to the streets of London by canvassing the city with bright and inspiring posters. Our signs went up on Valentine’s Day with the message “Your heart has no limits,” which reminded passersby to not only make heart-healthy choices and spread the love, but to be bold enough to save some of that TLC for themselves, too. We were humbled to see that people reacted so warmly to our message, and we invite you to join us on our continuing journey here.