
GoldHold™
Setting the gold standard
Product Details
Our team knows that achieving the perfect golden shade for your foods and beverages is of the utmost importance. That’s why we’ve worked to develop our versatile GoldHold family for our range of superstable, natural colorants. Available as a fine, free flowing orange powder or liquid derived from natural Beta-Carotene, this pH, light and heat stable pigment opens up a world of pleasant yellow to orange shades across various flavor types and applications giving you the power to set the industry gold standard.
- Certified Kosher
- Certified Halal
- Allergen-free
- Non-GMO
- Vegan Friendly
- Label Friendly
- Global Acceptance
- Palm Free Option Available
Offerings
Meet our family.
We’re always working to expand our family of products. Check back frequently to see what’s new.
See the science.
Our GoldHold Beta-carotene family is created using proprietary processing techniques that create a unique stability allowing for optimized performance across various formulation challenges while being globally accepted.
GoldHold A Dry is pH Stable.

Beta-carotene is more versatile than other natural yellow / orange alternatives.
Also an alternative to artificial colors such as Synthetic Beta-carotene, Tartrazine (Yellow 5) & Sunset Yellow (Yellow 6). Note – Can be labeled as an active.


Meet GoldHold A Dry
Take it away.
Here are a few key things to remember about GoldHold:
- Natural colorant with global harmonization
- Clean label appeal
- Versatile delivery method as a powder or a liquid
- Proprietary production processes for light, heat and pH stability providing ease of use and shelf life stability
- Well suited to many different applications
- Produced in a vertically integrated system
Looking for the perfect natural color match for your products?
You’ll find it on HueFinder™, our unique online color matching platform for exploring new natural food and beverage color possibilities for your categories.
We’re here for you.
Interested in speaking directly with one of our sales associates? Click below to get in touch.